LAPAU AS A DA’WAH MEDIA: A STUDY OF ISLAMIC VALUES IN SOCIAL INTERACTION IN MINANGKABAU
Abstract
This article explores the traditional Minangkabau lapau as a public space that functions as a medium for Islamic proselytization (dakwah). This research employs a qualitative method with an ethnographic approach to observe and analyze social interactions occurring in three nagari (traditional villages) located in Tanah Datar Regency, West Sumatra Province. The findings indicate that the lapau is not merely a place for selling coffee and relaxing but also serves as an active forum for conveying Islamic values such as honesty, mutual respect, deliberation (musyawarah), and Islamic brotherhood (ukhuwah Islamiyah). Preachers (da’i) and traditional leaders informally utilize the lapau as a means to deliver religious messages that strengthen local wisdom integrated with Islamic teachings. The analysis reveals that the lapau contributes significantly to the process of Islamization of local culture through daily interactions, and acts as an effective medium for dakwah. This study contributes to the discourse on cultural approaches in dakwah communication and offers a contextual dakwah model based on local traditions.
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