Dynamics of Political Communication amid a Global Health Crisis: Government Response and Public Response
Abstract
The global health crisis caused by the COVID-19 pandemic has changed the dynamics of political communication in various countries. Governments around the world are faced with unprecedented communications challenges, where rapid and effective decisions are urgently needed to address the spread of the virus. However, the effectiveness of political communication is often hampered by lack of information, misunderstanding and public distrust. This research aims to analyze how the government communicates with the public during a health crisis and how the public responds to this communication. The primary goal is to identify effective strategies and uncover communication gaps that can serve as valuable lessons for future crises. The method used in this research is content analysis from various news sources, government reports and social media. In addition, respondents were surveyed to measure public perceptions and responses to government communications. The research results show significant variation in the effectiveness of communication strategies between countries. Countries with open, transparent and consistent communication tend to experience higher levels of public compliance and more controlled spread of the virus. Meanwhile, countries with sporadic and ambiguous communications have had difficulty managing the pandemic and faced more excellent public resistance. This research concludes that success in managing a health crisis depends not only on the policies taken but also on how the government communicates with the public. Transparency, consistency and continuity in communications have proven critical in building public trust and supporting pandemic mitigation efforts. This research provides insights that can help policymakers improve communication strategies in the future.
Full text article
References
Aagaard, P. (2019). Big data in political communication. In J. S. Pedersen & A. Wilkinson (Eds.), Big Data. Edward Elgar Publishing. https://doi.org/10.4337/9781788112352.00020
Adedoyin, O. B., & Soykan, E. (2023). Covid-19 pandemic and online learning: The challenges and opportunities. Interactive Learning Environments, 31(2), 863–875. https://doi.org/10.1080/10494820.2020.1813180
Al-Dmour, H., Masa’deh, R., Salman, A., Abuhashesh, M., & Al-Dmour, R. (2020). Influence of Social Media Platforms on Public Health Protection Against the COVID-19 Pandemic via the Mediating Effects of Public Health Awareness and Behavioral Changes: Integrated Model. Journal of Medical Internet Research, 22(8), e19996. https://doi.org/10.2196/19996
Andrae, A., & Edler, T. (2015). On Global Electricity Usage of Communication Technology: Trends to 2030. Challenges, 6(1), 117–157. https://doi.org/10.3390/challe6010117
Barbu, L. (2023). Global trends in the scientific research of the health economics: A bibliometric analysis from 1975 to 2022. Health Economics Review, 13(1), 31. https://doi.org/10.1186/s13561-023-00446-7
Becker, A. B. (2020). Applying mass communication frameworks to study humor’s impact: Advancing the study of political satire. Annals of the International Communication Association, 44(3), 273–288. https://doi.org/10.1080/23808985.2020.1794925
Castillo-Salgado, C. (2010). Trends and Directions of Global Public Health Surveillance. Epidemiologic Reviews, 32(1), 93–109. https://doi.org/10.1093/epirev/mxq008
Dan, V., & Arendt, F. (2021). Visual Cues to the Hidden Agenda: Investigating the Effects of Ideology-Related Visual Subtle Backdrop Cues in Political Communication. The International Journal of Press/Politics, 26(1), 22–45. https://doi.org/10.1177/1940161220936593
Delina, L. L., Perez, O. A., Afable, S. B., & Steuer, B. (2023). Do global public health crises change people’s behaviors towards sustainability? Evidence of the COVID-19 and sustainability nexus from Hong Kong. Cleaner and Responsible Consumption, 10, 100132. https://doi.org/10.1016/j.clrc.2023.100132
Esser, F. (2019). Advances in Comparative Political Communication Research through Contextualization and Cumulation of Evidence. Political Communication, 36(4), 680–686. https://doi.org/10.1080/10584609.2019.1670904
Fenton, E., & Chillag, K. (2021). Conditions of Global Health Crisis Decision-Making—An Ethical Analysis. Journal of Bioethical Inquiry, 18(3), 395–402. https://doi.org/10.1007/s11673-021-10100-8
Gesser-Edelsburg, A. (2021). Analysis of the Government of Israel’s COVID-19 Health and Risk Communication Efforts: Between a Political-Constitutional Crisis and a Health Crisis. In M. Lewis, E. Govender, & K. Holland (Eds.), Communicating COVID-19 (pp. 203–225). Springer International Publishing. https://doi.org/10.1007/978-3-030-79735-5_11
Habibov, N., Auchynnikava, A., Luo, R., & Fan, L. (2019). Effects of the 2008 global financial crisis on population health. The International Journal of Health Planning and Management, 34(1). https://doi.org/10.1002/hpm.2652
Hatcher, W. (2020). A Failure of Political Communication Not a Failure of Bureaucracy: The Danger of Presidential Misinformation During the COVID-19 Pandemic. The American Review of Public Administration, 50(6–7), 614–620. https://doi.org/10.1177/0275074020941734
Kavanagh, M. M., & Singh, R. (2020). Democracy, Capacity, and Coercion in Pandemic Response: COVID-19 in Comparative Political Perspective. Journal of Health Politics, Policy and Law, 45(6), 997–1012. https://doi.org/10.1215/03616878-8641530
Kuhlmann, E., Denis, J.-L., Côté, N., Lotta, G., & Neri, S. (2023). Comparing Health Workforce Policy during a Major Global Health Crisis: A Critical Conceptual Debate and International Empirical Investigation. International Journal of Environmental Research and Public Health, 20(6), 5035. https://doi.org/10.3390/ijerph20065035
Lass-Hennemann, J., Sopp, M. R., Ruf, N., Equit, M., Schäfer, S. K., Wirth, B. E., & Michael, T. (2023). Generation climate crisis, COVID-19, and Russia–Ukraine-War: Global crises and mental health in adolescents. European Child & Adolescent Psychiatry. https://doi.org/10.1007/s00787-023-02300-x
Mohamed Nour, M., & Kisa, A. (2024). Political Leaders’ Communication Strategies during COVID-19 in Highly Infected Countries: A Scoping Review. Healthcare, 12(6), 607. https://doi.org/10.3390/healthcare12060607
Ogbodo, J. N., Onwe, E. C., Chukwu, J., Nwasum, C. J., Nwakpu, E. S., Nwankwo, S. U., Nwamini, S., Elem, S., & Iroabuchi Ogbaeja, N. (2020). Communicating health crisis: A content analysis of global media framing of COVID-19. Health Promotion Perspectives, 10(3), 257–269. https://doi.org/10.34172/hpp.2020.40
Park, S.-Y., & Loo, B. T. (2022). The Use of Crowdfunding and Social Media Platforms in Strategic Start-up Communication: A Big-data Analysis. International Journal of Strategic Communication, 16(2), 313–331. https://doi.org/10.1080/1553118X.2022.2032079
Sauer, M. A., Truelove, S., Gerste, A. K., & Limaye, R. J. (2021). A Failure to Communicate? How Public Messaging Has Strained the COVID-19 Response in the United States. Health Security, 19(1), 65–74. https://doi.org/10.1089/hs.2020.0190
Soroya, S. H., Farooq, A., Mahmood, K., Isoaho, J., & Zara, S. (2021). From information seeking to information avoidance: Understanding the health information behavior during a global health crisis. Information Processing & Management, 58(2), 102440. https://doi.org/10.1016/j.ipm.2020.102440
Watkins, D. V., & Clevenger, A. D. (2021). US Political Leadership and Crisis Communication During COVID-19. Cogent Social Sciences, 7(1), 1901365. https://doi.org/10.1080/23311886.2021.1901365
Wojcieszak, M., Sobkowicz, P., Yu, X., & Bulat, B. (2022). What Information Drives Political Polarization? Comparing the Effects of In-group Praise, Out-group Derogation, and Evidence-based Communications on Polarization. The International Journal of Press/Politics, 27(2), 325–352. https://doi.org/10.1177/19401612211004418
Woo, H., Cho, Y., Shim, E., Lee, J.-K., Lee, C.-G., & Kim, S. H. (2016). Estimating Influenza Outbreaks Using Both Search Engine Query Data and Social Media Data in South Korea. Journal of Medical Internet Research, 18(7), e177. https://doi.org/10.2196/jmir.4955
Xie, B., He, D., Mercer, T., Wang, Y., Wu, D., Fleischmann, K. R., Zhang, Y., Yoder, L. H., Stephens, K. K., Mackert, M., & Lee, M. K. (2020). Global health crises are also information crises: A call to action. Journal of the Association for Information Science and Technology, 71(12), 1419–1423. https://doi.org/10.1002/asi.24357
Zach, S., Fernandez-Rio, J., Zeev, A., Ophir, M., & Eilat-Adar, S. (2021). Correction to: Physical activity, resilience, emotions, moods, and weight control, during the COVID-19 global crisis. Israel Journal of Health Policy Research, 10(1), 55. https://doi.org/10.1186/s13584-021-00489-3
Zamora-Medina, R., Losada-Díaz, J.-C., & Vázquez-Sande, P. (2020). A taxonomy design for mobile applications in the Spanish political communication context. El Profesional de La Información, e290327. https://doi.org/10.3145/epi.2020.may.27
Authors
Copyright (c) 2024 Nadia Amalia

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.